Encounter-workshop on audience development with Macarena Cuenca

Richard Wagner Museum of Bayreuth, Germany.

The Fundación Tres Culturas’ (Three Cultures Foundation’s) CARPET project invites you to take part in a series of encounters relating to development of audiences and boosting loyalty of different audiences that take part in activities relating to culture and the arts.

The activities consist of theoretical-practical workshops given by experts and encounters with professionals who explain their experiences at the helm of institutions which have managed to increase the number of people who attend the activities they organise.

This workshop, given by Macarena Cuenca, is aimed at any professional or entrepreneur interested in cultural management and offers participants a global and up-to-date vision of how audience development is understood at a European level, providing keys to intervention for all the organisations that have decided to focus their management on their audiences.

The CARPET Project is coordinated by the Fundación Tres Culturas (Three Cultures Foundation) along with partners Creative Kernow in the UK, CEARTE in Portugal and APDN in Morocco. This project has financial support from the European Europa Creativa programme.