Workshop-encounter with Beatriz Clemente on communication of cultural projects
Photo: Exhibition: Objects that make people, people that make Art, CARPET Project.
The Fundación Tres Culturas’ (Three Cultures Foundation) CARPET Project invites you to take part in a series of encounters focused on how to develop audiences and loyalty among different groups of the public who take part in activities relating to culture and the arts. They take the form of theoretical and practical workshops given by experts as well as encounters with professionals who explain their experiences at the helms of institutions which have managed to increase the number of people who attend the activities they organise.
The second encounter in this cycle is led by Beatriz Clemente, and involves a mainly practical route as a guide – comprehensive but simple – of the main steps to improve identity, get to know the public and define clear, realistic communication goals.
During the workshop, participants will carry out a series of exercises which will allow them to trace an initial analysis of their situation regarding their audiences and some basic strategies to improve their position.
The CARPET Project is coordinated by the Fundación Tres Culturas (Three Cultures Foundation) along with partners Creative Kernow in the UK, CEARTE in Portugal and APDN in Morocco. This project has financial support from the European Europa Creativa programme.
For further information:
Tel.: 673 866 475
Assembly Hall of the Fundación Valentín de Madariaga.
Free entry until filled to capacity. Inscription via this link.