Tres Culturas and its partners CIMBAL, MERCACÓRDOBA and NERBE/AEBAL are organising the virtual meeting to launch the project 'Halal Market: resilience of markets in the face of new tourism trends' on 30 September.
Led by the Fundación Tres Culturas del Mediterráneo and framed within the INTERREG VA Spain-Portugal cooperation programme (POCTEP 2014-2020), it will run until April 2022.
In this launching meeting, which will be held virtually and can be followed through the Facebook page of the Fundación Tres Culturas, a detailed presentation of this new project, its objectives and activities, and its partners will be given, and representatives of key sectors such as SMEs in the tourism, trade, crafts and hospitality sectors will be given the floor to detect their needs with respect to this market and their possibilities of adapting to it.
The general objective of this project is to generate competitive advantages for the products and services of the companies in the cooperation area, by adapting them to the criteria defined as Muslim friendlyThis has led to an increase in exports.





