Two intensive sessions of workshops and conferences are scheduled to take place on 28th and 29th November in the framework of the MÈRE Project.

The Fundación Tres Culturas has prepared two intense conferences aimed at businessmen, entrepreneurs and interested parties in general, in which several experts in leadership and business management will share their experiences and provide their keys to successful entrepreneurship. This is the Medina Forum, organised within the framework of the MÈRE Project (Cross-border cooperation programme between Andalusia and Morocco Women Entrepreneurs of the Strait Regions belonging to the second call of POCTEFEX) and which will be held on 28 and 29 November at the headquarters of Tres Culturas, on the Isla de la Cartuja.

This forum will be inaugurated on 28 November (at 10 a.m.) by the director-manager of the Foundation, Elvira Saint-Gerons, after which Carmen García Ribas, director of the Master's Degree in Women's Leadership at Pompeu Fabra University, will begin her lecture. She will be the first of the experts to take part in this initiative, which will also feature Javier Sanz, Director of the Master's Degree in Entrepreneurship and lecturer in the Department of Business Organisation at the Complutense University of Madrid. The need to seek private funding and support for entrepreneurship makes it essential to have what is known as a business angelsAmparo de San José, from the Network of Private Investors and Family Offices IESE Business School. Statistics also show Morocco and Spain as the main import and export partners. Mohamed Aziz El Atiaoui, Director of the Representative Office in Spain of the Moroccan Agency for Investment Development (AMDI), will talk about all these possibilities. Finally, the journalist and expert in social networks, Sonia Chacón, will show the keys for a company to be present on the web in the most appropriate way.

These days also aim to support entrepreneurship on the part of young entrepreneurs whose businesses through breaks where they will be offered tastings of sweets and biscuits made by companies run by Andalusian women entrepreneurs.

The meeting aims, in turn, to be concerned about the person behind the entrepreneurial initiative, being aware of the adventure that entrepreneurship entails. For this reason, workshops for better time management will be given by the company PIOE and techniques to control stress will be given by the Biosalus centre.

The last session will be dedicated to the presentation of the guide-directory of companies made up of more than 400 businesswomen from Andalusia and Morocco. Finally, there will be a show of oriental dance fused with flamenco and contemporary dance by Ana Saeeda Dance Group, Rachida Harrat and Alika.

 

Attendance to the activities of this forum is free of charge, with prior registration required at: acreditacionesmere@tresculturas.org