The Fundación Tres Culturas, within the framework of its European project INTREPIDA plus, is organising this theoretical-practical workshop with Sandra Lázaro, aimed especially at entrepreneurs who already have their own brand (personal or commercial) as well as professionals working in the world of communication, content creators, virtual assistants, etc.
Participants will have the opportunity to review how they communicate their brand, what it offers, what it does, in short what it is. Aspects such as brand purpose, defining the perfect customer, added value, brand personality and how to start defining your verbal identity will be discussed.
All with the purpose of finding the ideal and comfortable way of verbally communicating the brand, as well as gaining confidence in doing so and fresh ideas for better communication.
Free activity, limited places. Registration is required at THIS LINK.
The Fundación Tres Culturas del Mediterráneo is the Main Beneficiary of the INTREPIDA plus project, together with the following partners from Spain and Portugal: Mancomunidad Condado de Huelva, Diputación de Huelva, Asociación de Empresarios de la Región de Portalegre (NERPOR), Núcleo Empresarial de la Región de Évora (NERE) and Municipality of Faro. The INTREPIDA plus project has European funding from the INTERREG V A Spain-Portugal (POCTEP) programme and from the Andalusian Regional Government.
More information about the INTREPIDA plus project www.tresculturas.org/intrepida
Portuguese